Vrai

VRAI, BRAND NEW CLIENT FOR LIELENS

We developed a new campaign for VRAI, the organic dairy products brand, part of the Breton company Triballat Noyal, committed for over 40 years to healthy food. But for VRAI, this commitment is not just a line in a marketing presentation. The proof: our concept which proposes to the people of France, just after the lockdown, to "continue to take care of themselves", by choosing VRAI products, which are healthy, organic and fair trade.